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SEMade in Sweden

How it works

Your words. Your style. Your embroidery

1. Pick motif
2. Write your text
3. Select product type
4. Order & stitch!
Try now: Find your motif

Our favorite cross stitch kits

Pre designed cross stitch kits with everything you need, ready to order!

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Show all of our embroidery kits

Get inspired by the community

See inspiration

Spruce up your craft with

Beautiful accessories

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Embroidery for DIY

This is what we offer

We offer a large variety of exclusiveembroidery patterns andaccessories likeunique scissors andDMC embroidery floss. You can order our patterns as ready made wall hangings via ourdesign editor, as pre designedembroidery kits or as custom made kits or pattern pdfs.

Does a large canvas feel like too much? We also offer affordablemobile cases made for cross stitch suitable for iPhone 5, 5s, 6 and 6s. A fun, new way to get creative!

Embroidery should be fun from start to finish, whether you love to create your own pattern from scratch or just enjoy the actual needle work we want to give you all the possibilities for you to unleash your creativity. Our design editor is created with both professionals and beginners in mind, to ease the hassle of manually creating a pattern and to inspire to do more. Focus on doing what you love - Embroidery!